Every website on the internet has the goal of reaching the #1 position in search engines.
But, because there is only one top spot per keyword phrase, not everyone can succeed. So what gets a first place ranking? Off-page search engine optimization (SEO) is the most important factor to improve your rankings on google and increase your web site traffic.
Off-Page SEO is about building inbound links, essentially getting other quality web sites to link back to you. Search engines call this authority or “link juice.” The more inbound links you have, the more important your site must be, thus the higher you’ll rank and the more web site traffic you will receive.
Link-building isn’t easy since adding links to other websites is sometimes out of your control. Here are four tips for building inbound links:
There are many tools online that allow you to check domain or page authority, including Mozbar, SEOReviewTools, SmallSEOTools, and HubSpot’s link grader tool. And never borrow, beg, barter, bribe or buy links.
Interested in obtaining Inbound Links that get the best Search Rankings? Schedule a conversation!